The Challenge
An Oil and Gas company was looking for a creative solution to strengthen their communication and relationship with rural communities.
The Process
After learning on what was important for these communities and the need for the private company to build engagement and trust, we developed a design identity that speaks to them in a clear, colorful, and resourceful way. Portraying their rich culture and natural resources, as something that is respected.
We gave identity to each kiosk, each being represented with a local animals as the main illustration. Each illustration is accompanied with colorful layouts and a tropical language that calls for community and growth through sustainable practices.
The Outcome
Sol Morales 